Marketing Agents

Accelerate your marketing with AI-powered agents.

Content Generation Assistant

  • task:Generate initial drafts of marketing content, such as blog posts, social media updates, and ad copy, based on a provided topic and keywords.
  • system access:Content Management System (CMS), Marketing Platforms.
  • data access:Content briefs, keyword lists, brand guidelines, and existing content libraries.
  • why do this:Starting with a blank page is a common barrier to content creation. This agent provides a creative springboard, accelerating the content pipeline and ensuring consistency.
  • value of doing this:
    • Accelerates the content creation process and reduces time-to-publish.
    • Helps overcome writer's block by providing a structured first draft.
    • Ensures all content is on-brand and optimized for SEO.
  • how to do this:The agent will ingest a content brief, use a large language model to generate a draft of the requested content, and format the output according to brand guidelines.
  • when to do this:On-demand. The agent is activated when a user requests a new content draft.
  • frequency:On-demand
  • skill level:Mid-level
  • risks:Low
Instructions
  1. Connect to the designated content management and marketing platforms.
  2. Receive a content brief with a topic, keywords, and any specific tone or style requirements.
  3. Use a large language model to generate a draft of the content.
  4. Run the draft through a content filter to ensure it aligns with brand guidelines and tone.
  5. Format the final output and upload it to the content management system for human review and editing.

Email Campaign Manager

  • task:Create and deploy highly segmented email marketing campaigns based on customer behavior and lead status, ensuring the right message reaches the right person at the right time.
  • system access:Email Marketing Platform (e.g., Mailchimp, HubSpot), CRM.
  • data access:Customer segmentation data, lead lifecycle stage, email content templates, and campaign schedules.
  • why do this:Manually segmenting and deploying email campaigns is a complex, error-prone, and time-consuming process. This agent ensures precision and maximizes engagement.
  • value of doing this:
    • Improves email open rates and conversion rates through personalized, timely messaging.
    • Reduces the time spent on manual campaign setup and deployment.
    • Ensures every contact receives the most relevant communication, preventing unsubscribe fatigue.
  • how to do this:The agent will monitor the CRM for customer segment changes, apply the correct email template, and schedule a campaign send to the specified audience.
  • when to do this:Continuous. The agent is always active, ready to trigger campaigns based on customer behavior.
  • frequency:Continuous
  • skill level:Mid-level
  • risks:Medium
Instructions
  1. Connect to the designated email marketing platform and CRM.
  2. Continuously monitor for changes in customer data that trigger a new campaign (e.g., a lead downloading an eBook, a customer completing a purchase).
  3. Based on the trigger, identify the correct email template and audience segment.
  4. Send the email campaign to the specified list.
  5. Log the campaign's send and key metrics in the CRM for tracking.

Digital Advertising Agent

  • task:Manage and optimize digital ad campaigns across multiple platforms, adjusting bids, budgets, and targeting in real-time to maximize performance and return on ad spend.
  • system access:Ad Platforms (e.g., Google Ads, Meta Ads), CRM, Marketing Analytics Tools.
  • data access:Ad performance data, campaign budgets, audience segmentation data, and conversion metrics from the CRM.
  • why do this:Manually managing complex ad campaigns is inefficient and often leads to suboptimal spending and performance. This agent ensures every ad dollar is spent intelligently to achieve peak performance.
  • value of doing this:
    • Improves return on ad spend (ROAS) and reduces the cost per acquisition (CPA).
    • Frees up digital marketers from tedious, repetitive optimization tasks.
    • Ensures campaigns are always running at peak efficiency, day or night.
  • how to do this:The agent will monitor ad performance in real-time, analyze key metrics (e.g., clicks, conversions), adjust bids and budgets based on a set of rules, and generate performance reports.
  • when to do this:Continuous. The agent is always active, monitoring and optimizing campaigns 24/7.
  • frequency:Continuous
  • skill level:High-level
  • risks:High
Instructions
  1. Connect to the designated ad platforms and marketing analytics tools.
  2. Continuously monitor the performance of all active campaigns in real-time.
  3. If a campaign's performance (e.g., CPA) falls outside a predefined threshold, automatically adjust the bid, budget, or targeting to optimize for better results.
  4. If a campaign consistently underperforms, automatically pause it and notify the marketing manager.
  5. Generate a daily performance report summarizing key metrics and optimization actions taken.

SEO Performance Monitor

  • task:Continuously monitor a website's SEO performance, track keyword rankings, and identify technical issues or new opportunities in real-time.
  • system access:SEO Tools (e.g., Google Search Console, SEMrush), Website CMS (e.g., WordPress), Marketing Analytics Tools.
  • data access:Keyword ranking data, organic traffic metrics, crawl errors, backlink data, and competitor keyword performance.
  • why do this:Manually tracking a website's SEO health is a time-consuming and reactive process. This agent provides proactive, real-time insights to maintain and improve search visibility.
  • value of doing this:
    • Prevents sudden drops in organic traffic by flagging technical issues instantly.
    • Identifies new ranking opportunities and content gaps.
    • Provides a continuous, data-driven pulse on search performance.
  • how to do this:Ingest data from various SEO tools, apply an analytical model to find trends or anomalies, and send an alert or generate a report based on the findings.
  • when to do this:Scheduled. The agent runs at a set cadence (e.g., daily) to provide an updated view of performance.
  • frequency:Daily
  • skill level:Mid-level
  • risks:Low
Instructions
  1. Connect to the designated SEO and analytics tools.
  2. On a daily basis, pull the latest keyword rankings, organic traffic data, and site health reports.
  3. Compare the data against historical benchmarks to identify any sudden changes or anomalies.
  4. If a critical keyword ranking drops by more than 5 positions or a new crawl error is detected, send a high-priority alert to the SEO team.
  5. Generate a daily summary report of key performance indicators.

Event Marketing Coordinator

  • task:Automate the logistics and communication for a marketing event, from sending invitations and tracking registrations to sending follow-up emails and surveys.
  • system access:Event Management Platform (e.g., Eventbrite, Hopin), CRM, Email Marketing Platform.
  • data access:Attendee lists, registration data, invitation templates, follow-up surveys, and session details.
  • why do this:Manually managing event logistics is a complex, error-prone, and time-consuming process that can lead to a poor attendee experience. This agent ensures a seamless, professional experience from start to finish.
  • value of doing this:
    • Reduces the administrative time and manual workload for event managers.
    • Increases event attendance through timely and relevant communication.
    • Provides a consistent and positive experience for every attendee.
  • how to do this:The agent will trigger a workflow based on a registration, send invitations, manage attendee communications, and execute post-event tasks like sending surveys and providing content links.
  • when to do this:On-demand. The agent is activated when a new event is planned or a user registers for an existing event.
  • frequency:On-demand
  • skill level:Mid-level
  • risks:Medium
Instructions
  1. Connect to the designated event management platform and CRM.
  2. Upon a new registration, send an automated confirmation email with all relevant event details.
  3. Send a series of automated reminders leading up to the event.
  4. After the event, send a thank-you email with a link to a feedback survey and any recorded content.
  5. Update the attendee's record in the CRM to reflect their participation.

Audience Intelligence Analyst

  • task:Analyze social media conversations, website behavior, and customer data to identify new audience segments, understand their interests, and inform content strategy.
  • system access:Social Listening Tools (e.g., Brandwatch), Web Analytics Software (e.g., Google Analytics), CRM.
  • data access:Social media mentions, website clickstream data, customer demographics, and purchase history.
  • why do this:Manually piecing together a comprehensive view of your audience from disparate sources is inefficient and often incomplete. This agent provides a strategic, data-driven understanding of your market.
  • value of doing this:
    • Uncovers new markets and content opportunities you might not have found otherwise.
    • Enables the creation of highly targeted and effective marketing campaigns.
    • Provides a deeper, more actionable understanding of customer behavior and pain points.
  • how to do this:The agent will ingest data from various sources, apply natural language processing and cluster analysis to identify trends and segments, and generate a summary report for the marketing team.
  • when to do this:Scheduled. The agent runs at a set cadence (e.g., weekly or monthly) to provide continuous insights.
  • frequency:Weekly
  • skill level:High-level
  • risks:Low
Instructions
  1. Connect to the designated social listening, web analytics, and CRM platforms.
  2. On a weekly basis, pull new data on social mentions, website activity, and customer data.
  3. Use an NLP model to analyze social media text for sentiment and common themes.
  4. Use a clustering algorithm to identify distinct behavioral or demographic segments within your website and customer data.
  5. Generate a report that highlights the interests, pain points, and emerging trends within your key audience segments.
  6. Send the report to the content and marketing strategy teams.